customer service

The BallPoint: Your Market & Customer Service

By Tomilola Aiyepola Customer service is any activity undertaken to create value and enhance customer satisfaction. Customer service has been defined in so many ways that all boil down to placing the customers first and making business decisions that allow the company to respond to market changes while providing customers with the best possible service.…

Social media is hot sauce for many businesses but 70% of them are doing social media marketing wrong. They hear people shouting, “You must have a social media presence,” but what it involves is not always spelt out correctly. When social media marketing is done the right way, it can help to increase sales and…

The Internet is ever buzzing with stories about branding and marketing but many entrepreneurs still don’t understand the Dos and Don’ts of an effective branding and marketing strategy, which helps you to get your message out and also monetize it. It is important for business owners to understand what branding is, to maximize their reach.…

Do you know that referred customers generate higher margins and higher retention rates than other customers? Well they do, according to the 2011 survey by the American Marketing Association (AMA). With this, it’s safe to say that referred customers are more valuable in the short and long term because they’re more loyal to your brand…

The BallPoint: Your Market & Customer Service

Common Branding Errors Entrepreneurs Should Avoid

5 Tips For Generating Business Referrals

Resources

Support

Terms of Service